India’s festive e-commerce season is increasingly becoming a battle for affordability.
Platforms are reducing seller commissions, expanding lower-priced assortments and attempting to attract a broader base of value-conscious consumers. At the same time, rising prices in categories such as smartphones and electronics are encouraging marketplaces to seek growth from a wider mix of categories including fashion, home products and everyday purchases

Food safety is undergoing a fundamental repositioning within India’s food and beverage sector.
What was once managed largely through periodic quality checks and routine compliance reviews has become a strategic issue involving leadership teams, operating functions, suppliers, digital platforms and distribution partners.

The Autumn/Winter 2026 material landscape is being shaped by two simultaneous pressures. Brands need more sustainable and traceable material choices, while consumers continue to demand comfort, performance, durability and value

Rebel Foods has achieved something few foodservice businesses have managed: building a scaled cloud-kitchen platform across multiple brands and consumption occasions.
That scale has established the company as a distinctive player in India’s food-delivery ecosystem. It has also created the central strategic challenge confronting the business today

India’s grocery market offers immense scale, rising urban incomes and increasingly sophisticated consumer demand.
However, market size alone does not guarantee that every established international retail format will translate successfully.
7-Eleven’s decision to close its Indian stores illustrates this distinction.